Thursday, December 20, 2007

Tis The Season!

This is the time of year most of us get in the mood to purchase gifts for others. And make no mistake about it, women lead men in almost every category when it comes to buying.; they control 80% of household spending. Women buy more tech, online travel, food, books, clothing, mobile phone games, home furnishings, web products....well they lead in just about every category imaginable.

And why not, they feel more pain, are more romantic, better organized, live longer, read more, talk.....OK we won't go there. Anyway most of us men like the fact that women take charge when it comes to shopping whether it's for Christmas or for any other occasion.

In my line of work women are definitely in control of the purchasing decision when it comes to homes...now I didn't say every time but certainly the majority of the time. A guy looks at a property and if the garage is big enough and he can hang a 72" plasma screen somewhere in the house he will probably buy!

Women on the other hand are looking for top-of the line kitchen finishes and appliances, dual mater suites, spacious closets, classic architecture and high-end finishes. They want that open room concept design that will promote family connection and a "tech center" that is easily accessible....like a nook in the kitchen area. Maintenance free, secure, efficient, customized for multi-use design and places in the home they can call their own. Women like to be able to see and touch; it has to feel right emotionally and yet be functional.

But for you men who are reading this; Christmas gifts should not be confused with home buying. Do Not, I repeat, Do Not buy a functional gift for her this Christmas....keep it on the emotional side and you will be just fine.

Have a blessed Christmas and drive safe....Life Is Good....Enjoy!

Gary Nathan and
Amanda Mavis
Woodland Developments & Realty
Hayward, WI
866-634-2884
nathan@cheqnet.net
http://www.woodlanddevrealty.com/
http://www.haywardwaterfront.com/